Dental SEO services
Dental SEO Services That Put Your Practice in Front of New Patients
Dental SEO services get your practice found when people search Google, Google Maps and AI tools for a dentist, a treatment or an emergency appointment. M. Curtis McCoy has built websites since 1995, three years before Google existed, and has run search marketing since 2004. He audits your Google Business Profile, your website and your AI visibility first, then fixes what keeps new patients from finding you.
Technical audits are always free. No hard sales pitch.
Inside the free audit
What the free technical audit checks
Google Business Profile. Primary category, service area, and a name, address and phone that match everywhere.
Treatment pages. One page per treatment, each answering one patient question.
Speed and mobile. Core Web Vitals measured on your live site, not guessed.
AI visibility. Whether ChatGPT, Perplexity and Google AI Overviews name your practice.
What you get
What Dental SEO Services Include
Three jobs, one plan. Each one answers a different way a patient finds a dentist.
Local search
Your Google Business Profile, listings and reviews, so you show in the map results when someone searches for a dentist nearby. Google asks that your name, address, phone and website match everywhere they appear. See local SEO services.
Treatment pages
One page for each treatment you want more of, such as implants, Invisalign or emergency care. Each page answers one patient question in its first sentences, in plain words that a person or an answer engine can quote. See web design services.
AI answers
Patients now ask ChatGPT and Google AI Overviews who to see. No one can guarantee a mention, because answers change from one run to the next. The work makes your practice easy to find, verify and quote. See answer engine optimization services.
The process
How a Dental SEO Engagement Runs
01
Audit
A free technical audit of your website, Google Business Profile and AI visibility. You see what is broken before any commitment.
02
Fix the foundation
Speed, mobile layout, broken links, duplicate pages and Business Profile errors. These come first because they block everything after them.
03
Build the pages patients search for
Treatment pages and, for multi-office practices, one page per real office. No city-swap pages, which Google treats as scaled spam.
04
Measure and report
Rankings, calls and form submissions reported monthly against a fixed set of patient questions, so you see the change.
Dental-specific rules
Three Dental SEO Rules Generic Agencies Miss
Health pages face a higher standard
Google applies stronger quality checks to pages about health. A patient page should show who wrote it, what that person knows and why the reader can trust it. Read Google's guidance on creating helpful, reliable content.
Tracking tools carry privacy risk
The U.S. Department of Health and Human Services has warned HIPAA-regulated practices that website tracking tools can send patient information to outside vendors. It updated that guidance in March 2024. Ask your compliance counsel what applies to your practice before adding any tracking pixel. Read the HHS bulletin.
Your Business Profile must match the real world
Google asks for your real business name, with no keywords added, and a consistent address and phone number everywhere. A stuffed name risks suspension of your listing. Read Google's Business Profile guidelines.
Who does the work
Why Dentists Work With M. Curtis McCoy
M. Curtis McCoy has built websites since 1995, three years before Google existed, and has run search marketing since 2004. He works from Colorado's Western Slope and serves practices nationwide.
His focus is getting businesses found on Google and cited by AI tools such as ChatGPT, Perplexity and Google AI Overviews. See the results and case studies, or read about medical practice marketing.
Since 1995
Building websites three years before Google existed
Free
Technical audits, always
Nationwide
Practices served from Colorado's Western Slope
No hard sell
You get findings, not a pitch
Questions
Dental SEO Questions, Answered
What is dental SEO?
Dental SEO makes your practice appear when patients search Google, Google Maps and AI tools for a dentist or a treatment. It covers your Business Profile, your website and the pages for each treatment.
How much do dental SEO services cost?
It depends on how competitive your market is and how many offices you run. M. Curtis McCoy quotes after the free technical audit, so the price matches the work the audit finds.
How long until dental SEO works?
Fixes to speed, mobile layout and Business Profile errors come first and show first. Competitive markets take longer, and no honest provider can promise a date. You get monthly reports on rankings and calls.
Can a dental practice get recommended by ChatGPT?
Practices do get named in AI answers, but no one controls them, and answers change from one run to the next. The work makes your practice easy to verify: consistent listings, clear treatment pages and reviews from real patients.
Do I need a new website for dental SEO?
Not always. The free audit shows whether your current site can carry the work or whether a rebuild pays for itself. See website redesign services.
Do you work with dental practices outside Colorado?
Yes. M. Curtis McCoy works from Colorado's Western Slope and serves practices nationwide.
Start With a Free Technical Audit
Send your website address. M. Curtis McCoy reviews your site, your Business Profile and your AI visibility, then shows you what is holding back new patients.
Technical audits are always free. No hard sales pitch.